For a product, the brand aims to attract customers. Another motive for branding is to communicate with a specific audience if you have multiple brands in the same category. For example, Nike, Reebok, Puma, Adidas are sportswear brands and some services are another audience.
How do I name myself?
For a person, the brand can be done in many ways. Your communication style, your style of clothing, your values, and your belief system are all part of a personal brand. This is who you are, what you love, what you do from where it comes from. If you know yourself from the outside, you can find out which brand you want to share more, which part you need to gain, which part does not serve your goals.
People change the brand.
Brands are evolving over time. What you were when you were five and what you are today is different. Your belief system has changed. Unbelief in Santa Claus is probably part of his childhood! Your current brand includes vocations that are consistent with your life experiences. Faiths and values are part of the invisible part of the "iceberg". Your clothing style is part of the public brand.
Personalize Your Personal Brand to Your Needs
The importance of individual elements of a personal brand depends on your goals and what works for you to achieve excellence. The project manager needs an analytical mind, organizational skills, and Prince 2 must be certified as the tools for a successful career. Distinguishing one of the project managers for another is how effective the personal brand is. Injecting insecurities / fears and dealing with emotions when bets are high will largely determine who gets the job or promotion or the contract that is highly sought after. Getting the best education is definitely a tool. Effective interactive skills (communication, communication) are just as important, if not, more important to gaining strong personal branding. You are a great communicator if you want to know how to communicate best.
Our personal brand as a magnet
Personal branding happens when a dating, friendship or family reunion occurs. Our values, our cultural norms, our emotional leadership determine who we are as friends, potential partners. The status of our relationship with family members is determined by how well we understand what causes or interrupts the relationship.
Successful branding is geared towards motivating others – change yourself to change.
contextual situation, the person we interact with, and how high the stakes are. The popularity of a personal brand also depends on how far we go about setting up our brand to connect to another person. If accuracy is a fundamental value and working with people who need to have a longer fluid in their time, it is important to look at how important it is to be accurate as their core value. From the expectations that people change our needs is not realistic. An example is a possible option as it encourages a person to meet halfway.
Briefly, personal branding is not about marketing or PR skills. Not exact science. It requires your willingness, commitment, and discipline to accept, understand, and know what works best in your own powerful brand.